Readers of a certain age will remember a famous advert on UK television for a soft drink called Tango, which was an orange fizzy drink…
We’re all susceptible to marketing, whether we believe it or not. How products sell themselves is carefully orchestrated, with the resulting effectiveness often varying in…
When I opened this bottle, I did so knowing that I would not like it at all. There wasn’t a doubt in my mind. Supermarket…
Let’s get the elephant in the room out of the way first of all. As you can see from the picture, I have had the…